The beauty trend for BB creams gained speed over 2011 and is set to become a phenomenon both in the UK and across the pond over the coming year. BB cream, literally meaning “Blemish Balm” but not limited to those who suffer with problematic skin, is a cream that offers both skincare and light coverage in one. The product apparently originated as a treatment for those recovering from laser skin surgery and was discovered as a beauty kit secret weapon by actresses in South Korea. The healing properties and subtle glow they provide means tha BB creams have been picked up and developed by several of the world’s cosmetics giants and we’re set to see a lot of more of them in shops soon.
The cream promises not only to moisturize and renew the skin, but also to cover imperfections and discolouration too, all without the made-up look of using a concealer, foundation or powder. Not only that, but the cream works as a primer too, making a BB cream covered face the perfect canvas for make-up, helping it stay put throughout the day and glide on smoothly. The one-product-covers-all idea seems to be a success, with wide-spread use in Korea, Japan and South-East Asia and an increasing market in Europe and USA.
Different BB creams offer different extras. With most an SPF is included to protect from any sun damage or UV rays. Some put a bigger emphasis on the primer element, like Mac’s Prep + Prime for example. So before you rush out to get one, this is our suggestion: make sure you’re using the right one. Bare in mind that BB creams work just like skincare – use the wrong one for your skin-type and you won’t get results.With that in mind, here are the offerings currently on the market in the UK.
Garnier All-in-One BB Cream Miracle Skin Perfector is available from Boots and Superdrug and offers an SPF 15 along with 24 hour hydration. It aims to even skintone and help fill small lines. It comes in two shades, light and medium, and retails for £9.99 but can often be seen on offer for £7.49.
Mac Prep + Prime BB Beauty Balm has been noted for its excellent performance as a primer. It goes on as a nearly sheer beige shade, meaning it easily blends on a wide variety of skin tones. It retails for £21 and has an SPF 35.
17 BB Blemish Balm All-in-One Magic Make-up is the cheapest of the bunch and retails for £6.99. It comes in a light and a medium shade and contains an SPF 25. It promises to even skintone and minimize oil.
New Clinique Age Defence BB Cream is new for 2012 and can currently only be bought online or from the counter in Harrods. The cream will be at counters nationwide from March and as the name suggests puts an emphasis on anti aging, hiding dark spots, discolouration, acne scars, pores. The skin is brightened and lines are blurred making the wearer appear younger. The cream has a SPF 35 too so is guaranteed to protect the skin from further UV damage. The Clinique cream retails for £25.
Finally, 2012 sees the release of the new Beautiful Skin BB Cream from Boots brand No7. Launching in stores from 25th January, the new venture from No7 actually caters for individual skin types, offering a Normal/Oily option, a Normal/Dry choice and even a Dry/Very Dry variety. The cream comes in two shades, again light and medium, and unsurprisingly puts its emphasis on “Beautiful Skin” promising to even and enhance skin tone, disguise imperfections and banish blemishes. The cream is SPF 15 and retails for £12.95.
So what’ll it be? Hard choice, we know.